We are moving from a “feature-function” product-world into the Experience Economy.  Is your company ready?  Are you as an individual ready to support this transformation?

 

In this 1-hour presentation including Q&A, Joanne Moretti, a 35-year veteran in the High Tech & Manufacturing industry, with product marketing, design thinking, digital marketing and sales DNA, turned entrepreneur, will deliver a must-see presentation on supporting your organization through the real transformation that’s going on: the one focused on people and value, not technology.

 

Your key takeaways: how to help your company become competitive and stay relevant in this world of unrelenting change, by shifting from a “product” centric/inward focused organization to an “experience” centric/outwardly focused powerhouse, and becoming successful in the “experience economy”.    

 

To help you, help your respective company, Joanne will share her journey, her best practices, tips, books and war stories/lessons learned on how she took on the exciting but often painful role of being the “tip of the spear” to help some of the biggest brands in the world, transform successfully by blending her competitive marketing and design thinking DNA to create experience-centric solutions!