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Dec 3, 2019
2 min

It’s the Time to Give Thanks!

Can you believe it's December already! It seems like only yesterday when we held the 2019 Competitive Marketing Summit. Now that we are lo

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Leading Up to Next Week’s Competitive Marketing Summit 2019

Ben Scheerer

Oct 4, 2019
2 min

Leading Up to Next Week’s Competitive Marketing Summit 2019

We are only days aways for this year's Summit. Build upon your successes to help us all become better product and competitive marketers!

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Lisa Perri

Sep 4, 2019
2 min

Competitive Marketing

Competitive Marketing Summit :How High Tech Product Marketers can use a wide range of Competitive Data to market more effectively

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Event Coverage: A Versatile, High-ROI Tool for the Competitive Marketing Toolbox

Marc Limacher

Aug 14, 2019
3 min

Event Coverage: A Versatile, High-ROI Tool for the Competitive Marketing Toolbox

Event coverage provides a powerful method to hone your company’s competitive edge.

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Using intent data for the competitive professional

Ben Scheerer

Jun 6, 2019
4 min

Using intent data for the competitive professional

Intent Data is the collection of behavioral signals which help to interpret B2B purchase intent.

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How your "story" can have a seat at the executive table among all the big data.

Alan Armstrong

May 22, 2019
3 min

How your "story" can have a seat at the executive table among all the big data.

How your "story" can have a seat at the executive table among all the big data..

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Competitive Intelligence Legends and Folktales

Ben Gilad

May 1, 2019
4 min

Competitive Intelligence Legends and Folktales

Competitive intelligence, in its modern form, has been in existence since the 1980s. It’s far too young to have an entire mythology surro...

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